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Latest Blog Posts

SOCAP Chair Jim Moloney shares perspective on consumer care discipline and the future

February 21, 2018

I recently had the chance to sit down with Jim Moloney, the 2018 SOCAP Chair, to get his perspective on the evolving role of consumer care. For those of you who don't know him, Jim led a variety of work at GM, from marketing to consumer care. He always has a great point of view on 'big questions' and brings a very pragmatic, business outcome driven perspective to our industry.

LL Bean warranty changes: media coverage not helpful for consumer care

February 14, 2018

We always love to see consumer care making headlines in the business press - our discipline does not always get the recognition it deserves!