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The Latest From Wilke Global

Wilke Global 2017 European Client Conference draws to a close

October 4, 2017

It was a pleasure to spend time with so many great clients at our European User Conference this week. We met in the beautiful Queen Victoria Park, home of the 2012 Olympic Games and were treated to some beautiful London weather, including actual sun and blue skies!

Making an impression with consumer care: Marketing measures 101

August 25, 2017

If consumer care is going togrow sales it needs to be funded like a brand marketing activity! We are pleased to share another perspective on how you can better frame consumer care in brand terms. Check out our video on branding for a broad discussion of consumer care and marketing (scroll about halfway down the page for the recording).

Why should marketing invest in consumer affairs? Wilke Global makes the case to Chief Marketing Officer Online.

July 28, 2017

One of the challenges we hear from many consumer affairs teams is the ongoing effort to engage constructively with their marketing teams. In many cases this starts as work to bring in the voice of the consumer and to get an ongoing 'seat at the table.' Ultimately, the objective could be for consumer affairs to be recognized as a brand building activity and invested in accordingly.

As the leading customer service software provider for consumer brands, Wilke Global supports the entire workflow of today’s consumer affairs professionals. With the most comprehensive suite of offerings for consumer goods customer support, Wilke Global helps hundreds of brands manage their operations, delight consumers, and deliver timely insights.

  • CRS is flexible and has good functionality. It’s been able to do the things that we want to do with it.

    Shannon Buesgens
    Post Holdings
  • They are aggressive, solution-oriented, and seek constant customer feedback.

    Sheila Sullivan
    Coty Inc.
  • We’ve been with them 20 years and I wouldn’t think of going any place else.

    Patricia Lombardo
    Sargento Foods Inc.
  • They come up with creative solutions to meet client needs.

    Beth Ziff
    Premiere Response
  • “They are innovative, endlessly so.”

    John Cronce
    Jockey International Inc.
  • “For me, the most important aspect of continuing a partnership with Wilke Global is that they continue to innovate.”

    Ellyn Scott
    Crayola
  • Wilke Global seems to be the number one system used in the food and beverage industry, and is well-known and respected.

    Nanci Folkerts
  • I appreciate that Wilke listens to the user community feedback and tries to implement changes based off of that feedback.

    Joanna Grennes
    Kellogg's
  • They are very open minded to try new things to see if they can get their application to do what I as a client need it to do.

    Anne Straube
    SC Johnson

Our Products

Our solutions cover every aspect of consumer-to-business CRM, including efficient contact capture to ensure rapid issue resolution as well as complete reporting across all channels.

CRS helps you capture the right information to answer questions and resolve issues. It adapts to your processes and eliminates the need of integrating multiple tools.

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INCITE allows you to unlock the wealth of information consumers communicate to you. It helps you visualize trends, rapidly explore your data, and share learnings.

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ENLIGHT ensures a consistent and accurate message is shared with consumers. Your entire organization can access a single version of the truth.

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SPOT helps you maximize every sales opportunity while creating a positive consumer experience. SPOT directs consumers nearby to retail locations based on stores that have recently sold their desired product.

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SMART is built for consumer care teams to support social channels. It provides you a comprehensive view of consumer feedback across the most popular social channels, including Facebook, Twitter, and more.

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Helping Butterball Prepare for Thanksgiving

The organization had reached a point where the technology used when interacting with consumers was reducing efficiency and dragging down operations. Butterball now uses Wilke Global’s CRS platform, as well as the ENLIGHT knowledgebase, the SPOT product locator tool, live chat functionality and other modules that work in concert with the CRS to create a seamless experience for both staff in the contact center and the consumers, who contact Butterball.

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