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The Latest From Wilke Global

5 Consumer care thoughts from the 2017 KPCB 'State of the Internet' report

June 16, 2017

Every year I eagerly await the Kleiner Perkins Internet Trends report led by Mary Meeker (previously recommended as data source for strategy formulation). It is always a well-researched overview of what is happening at the intersection of consumers, the internet, and business. 

So you have been acquired....

May 26, 2017

The buying and selling of brands and companies is a fairly regular part of doing business in the consumer products industry.  But being the acquired can be incredibly stressful, and inevitably your team will start to worry. Are mass role eliminations in the cards? Will everyone have to relocate? What will happen to the company culture/benefits/payscale/etc?

Online brand conversations do not represent ALL brand conversations

May 19, 2017

Not all conversations about brands hit the idyllic notes of the Pissarro painting above, nor do they all look the same! You may recall that a while back we shared some research on the intersection of customer service and word of mouth from Engagement Labs. Well they have published a great piece of work on the relationship between online and offline brand conversations that you may want to have a look at.

As the leading customer service software provider for consumer brands, Wilke Global supports the entire workflow of today’s consumer affairs professionals. With the most comprehensive suite of offerings for consumer goods customer support, Wilke Global helps hundreds of brands manage their operations, delight consumers, and deliver timely insights.

  • CRS is flexible and has good functionality. It’s been able to do the things that we want to do with it.

    Shannon Buesgens
    Post Holdings
  • They are aggressive, solution-oriented, and seek constant customer feedback.

    Sheila Sullivan
    Coty Inc.
  • We’ve been with them 20 years and I wouldn’t think of going any place else.

    Patricia Lombardo
    Sargento Foods Inc.
  • They come up with creative solutions to meet client needs.

    Beth Ziff
    Premiere Response
  • “They are innovative, endlessly so.”

    John Cronce
    Jockey International Inc.
  • “For me, the most important aspect of continuing a partnership with Wilke Global is that they continue to innovate.”

    Ellyn Scott
    Crayola
  • Wilke Global seems to be the number one system used in the food and beverage industry, and is well-known and respected.

    Nanci Folkerts
  • I appreciate that Wilke listens to the user community feedback and tries to implement changes based off of that feedback.

    Joanna Grennes
    Kellogg's
  • They are very open minded to try new things to see if they can get their application to do what I as a client need it to do.

    Anne Straube
    SC Johnson

Our Products

Our solutions cover every aspect of consumer-to-business CRM, including efficient contact capture to ensure rapid issue resolution as well as complete reporting across all channels.

CRS helps you capture the right information to answer questions and resolve issues. It adapts to your processes and eliminates the need of integrating multiple tools.

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INCITE allows you to unlock the wealth of information consumers communicate to you. It helps you visualize trends, rapidly explore your data, and share learnings.

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ENLIGHT ensures a consistent and accurate message is shared with consumers. Your entire organization can access a single version of the truth.

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SPOT helps you maximize every sales opportunity while creating a positive consumer experience. SPOT directs consumers nearby to retail locations based on stores that have recently sold their desired product.

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SMART is built for consumer care teams to support social channels. It provides you a comprehensive view of consumer feedback across the most popular social channels, including Facebook, Twitter, and more.

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Helping Butterball Prepare for Thanksgiving

The organization had reached a point where the technology used when interacting with consumers was reducing efficiency and dragging down operations. Butterball now uses Wilke Global’s CRS platform, as well as the ENLIGHT knowledgebase, the SPOT product locator tool, live chat functionality and other modules that work in concert with the CRS to create a seamless experience for both staff in the contact center and the consumers, who contact Butterball.

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