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The Latest From Wilke Global

Insights from the Wilke Global Shopper Study

November 14, 2017

While we are best known for our work in consumer affairs software, Wilke Global also provides a product locator solution to several hundred CPG brands in the United States (and coming in 2018 to Canada, the UK, and other European markets!).

6 Takeaways from the 2017 SOCAP Annual Conference

October 31, 2017

Several members of the Wilke team recently had the chance to join the SOCAP Annual Conference in San Diego, I wanted to share a few thoughts we took away.

3 Ideas to Turbocharge Consumer Affairs Insights

October 19, 2017

More and more our clients tell us that identifying insights is a key role for consumer affairs. It is exciting to be asked to represent the voice of the consumer but it can also be a substantial responsibility – you want to be sure you don’t “miss anything” and you want to be very confident in your findings. Pointing out ‘opportunities’ owned by other groups can be a controversial exercise!

As the leading customer service software provider for consumer brands, Wilke Global supports the entire workflow of today’s consumer affairs professionals. With the most comprehensive suite of offerings for consumer goods customer support, Wilke Global helps hundreds of brands manage their operations, delight consumers, and deliver timely insights.

  • CRS is flexible and has good functionality. It’s been able to do the things that we want to do with it.

    Shannon Buesgens
    Post Holdings
  • They are aggressive, solution-oriented, and seek constant customer feedback.

    Sheila Sullivan
    Coty Inc.
  • We’ve been with them 20 years and I wouldn’t think of going any place else.

    Patricia Lombardo
    Sargento Foods Inc.
  • They come up with creative solutions to meet client needs.

    Beth Ziff
    Premiere Response
  • “They are innovative, endlessly so.”

    John Cronce
    Jockey International Inc.
  • “For me, the most important aspect of continuing a partnership with Wilke Global is that they continue to innovate.”

    Ellyn Scott
    Crayola
  • Wilke Global seems to be the number one system used in the food and beverage industry, and is well-known and respected.

    Nanci Folkerts
  • I appreciate that Wilke listens to the user community feedback and tries to implement changes based off of that feedback.

    Joanna Grennes
    Kellogg's
  • They are very open minded to try new things to see if they can get their application to do what I as a client need it to do.

    Anne Straube
    SC Johnson

Our Products

Our solutions cover every aspect of consumer-to-business CRM, including efficient contact capture to ensure rapid issue resolution as well as complete reporting across all channels.

CRS helps you capture the right information to answer questions and resolve issues. It adapts to your processes and eliminates the need of integrating multiple tools.

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INCITE allows you to unlock the wealth of information consumers communicate to you. It helps you visualize trends, rapidly explore your data, and share learnings.

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ENLIGHT ensures a consistent and accurate message is shared with consumers. Your entire organization can access a single version of the truth.

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SPOT helps you maximize every sales opportunity while creating a positive consumer experience. SPOT directs consumers nearby to retail locations based on stores that have recently sold their desired product.

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SMART is built for consumer care teams to support social channels. It provides you a comprehensive view of consumer feedback across the most popular social channels, including Facebook, Twitter, and more.

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Helping Butterball Prepare for Thanksgiving

The organization had reached a point where the technology used when interacting with consumers was reducing efficiency and dragging down operations. Butterball now uses Wilke Global’s CRS platform, as well as the ENLIGHT knowledgebase, the SPOT product locator tool, live chat functionality and other modules that work in concert with the CRS to create a seamless experience for both staff in the contact center and the consumers, who contact Butterball.

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